1. Don't Ignore Your Followers! Social media has made it easier for businesses to communicate directly with their customers. So make sure you're using this platform to stay well connected with your audience- especially in time for the holidays!
2. Think About a Video Campaign! Listen, video isn't going anywhere- so why not take a shot at it? Streaming live videos let you connect with your audience in a relatable way and it shows them that there’s a real person behind the brand.
3. Don't Wing It! Remember, social media and digital marketing, in general, should be treated as a marketing campaign. Create a strategy, follow through with your strategy, and watch your numbers improve!
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